In addition to the growing number of private collectors, corporate investors now see antique toys as a viable investment alternative to other works of fine art. Their rapid appreciation in value has out-performed many other forms of investment.

With recent instabilities in international stock markets, there has been an increased interest in alternative forms of investment. In the same way that a company or fund has invested in other forms of fine art, so the potential of the antique toys market has led many corporations to seek guidance on the purchase of fine and rare examples.